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• Tapping into the power of podcasts for PR success

  Given the wealth of available podcast programmes, businesses should take a strategic approach to utilise this fast-growing medium to ensure it reaches the right audience and amplifies its message effectively. This blog outlines three key ways to leverage podcasts as part of your integrated communications efforts. Choose the right programme Many podcasts, particularly those in... more »

  Midas Communications International Co., Ltd. | October 16th 2024 1:45 am

• Leadership In Crisis: The Crowdstrike PR Response

  In the high-stakes cybersecurity sector, even the most robust systems can experience sudden disruptions — often with serious, but temporary PR implications for the companies involved. But few expected that a routine update at Crowdstrike, a leader in endpoint security, could provoke the disaster that resulted last Friday. The Windows OS crash triggered by the […]... more »

  Crenshaw Communications, a Mod Op company | July 23rd 2024 8:31 pm